toscano_teach

Workshop sigaro toscano, Lucca

The Tuscan Lab Design Workshop 2015 is a laboratory of creative ideas by young designers from around the world by the IED times to celebrate the 200 years since the beginning of the legend of the cigar Toscano and its connection to the earth, tobacco farmers and craft of cigar makers. And ‘the fruit of a in collaboration between Tuscan cigar factories, IED Rome, the city of Lucca.

  • project manager: Aurelio Latella
  • art director: Marco Pietrosante, Francesco Subioli
  • tutor: Sara Costantini
  • website: Giampaola Marongiu
  • responsible for the company Manufactures Tuscan cigar: Alessandra Filippi
  • designer: Gregorio Andrisano, Rachana De Cesaris, Chang Du, Renata Fernandez, Chiara Gervasi, Riccardo Innocenti, Sepehr Khoshsokha, Camilla Knight, Benedetta Lusi, Elisa Mastrobuono, Lorenzo Perna, Ke ShiYun, Marcello Siclari, Vivian Suarez

5-PA-lunchbox

P.A. Lunch Box

Design and implementation of a Lunch Box with regional products selected in collaboration with Eataly.
Used during the convention of European Public Administrations in Rome in November 2011.
Prodotto selezionato ADI INDEX del 2015

  • project manager: Sabina Bellotti
  • art director: Marco Pietrosante, Francesco Subioli
  • management: Raffaela Scognamiglio
  • graphic design: Frida Ferraro
  • partnership: Eataly

3-Cinecitta

Il caffè di Cinecittà

Creation of the concept of a food format dedicated to cinema and food with pilot entered the Cinecittà Studios.

  • project manager e concept: Giuseppe Basso
  • design concept – art director: Aurelio Latella, Marco Pietrosante, Francesco Subioli
  • designer: Ylenia Borghetti, Carolina Pinto
  • design and construction sets: Trixie Zicoschi
  • logo: Studio Pizzetti
  • graphic design: Frida Ferraro

01-Legambiente_congresso

10° Congresso Legambiente

Project of graphic design and the payoff for the Tenth National Congress of Legambiente.
On the screen the first product: the Congress Document, came out as number of Legambiente News.
by Kromosoma

  • art director: Francesco Subioli
  • graphic design: Frida Ferraro

perugia_teach

Workshop Perugia Foodesignlab

International Workshop for the design of temporary space dedicated to food design,
Foodesignlab Adi, at the Expo 2015 in Milan – Perugia, March 2015.

  • art director: Marco Pietrosante, Francesco Subioli
  • teachers: Mauro Olivieri, Sara Costantini, Karolin Larsson, Dario Campo
  • social networks: Sanda Sudor
  • website: Giampaola Marongiu
  • designer: Flaminia Bellaroto, Mattia Bonavolontà, Jacopo Cardinali, Monica Marconi, Klimowicz Agnieszka, Bartosz Bębenista, Joanna Kabala, Agnieszka Klimowicz, Ilaria Lorusso, Giulia Manna, David Poveda, Ania Wójcik, Olga Ziębińska, Lulu Zhu, Matteo, Stefano Santini, Matteo Barbi, Miriam Felici, Kristina Nikaj, David Poveda, Francesca Carfagna, Carolina Lella ,Andrea Finelli, Bartosz Bębenista, Gabriele Barzilai
  • backstage: Patrizia Di Costanzo, Guido Gigli, Paul Robb, Laura Biancalana, Antonio Boco, Roberto Rossi
  • sponsor: Centro Estero Umbria, Regione Umbria, Ordine degli Architetti di Perugia, Accademia di Belle arti di Perugia, Università dei Sapori

5-1TED_lunchbox

Roman Lunch Box

Design and implementation of a Lunch Box with regional products selected in collaboration with Chef Romans.
Used the event TED x Rome in February 2014 at the Teatro Olimpico in Rome.

  • project manager: Nerina Di Nunzio
  • design: Marco Pietrosante, Francesco Subioli

7-foodesignlab_ribbon

Foodesignlab ADI – the Ribbon

Exhibition space Foodesignlab Adi dedicated to events, workshops, presentations, wine tastings during the Expo in Milan, in the premises of the future Museum of the Golden Compass and the new headquarters Adi.

  • art director: Marco Pietrosante, Francesco Subioli
  • designer: Flaminia Bellaroto, Mattia Bonavolontà, Jacopo Cardinali, Monica Marconi

4-Marchi_foodesignlab

Marchi foodesignlab

Creation of brands Food Design Manifesto, Foodesign Lab, Foodesign European Conference, thanks to a single theme chromatically declined for a number of events that are closely linked.

  • art director: Francesco Subioli
  • graphic design: Frida Ferraro

9-stadio_olimpico

Stadio Olimpico

Restyling of the 30 food and beverage outlets located inside the Olympic Stadium.
Propose new rules for the sale, renewal and differentiation of food, visual communication.

  • project manager: Aurelio Latella
  • art director: Marco Pietrosante, Francesco Subioli
  • designer: Ilenia Borghesi, Carolina Pinto

2-Cinecitta

Il caffè di Cinecittà

Creation of visual communication, menu boards, napkins, tablecloths, art direction photo shoot of food and beverage.
by Kromosoma

  • art director: Francesco Subioli
  • graphic design: Frida Ferraro

teach_01

IED Master Food Design, Academic Year 2013 – 2014, Valle Argentina (Regione Liguria) LTD Partner


teach_02

IED Master Food Design, Academic Year 2009 – 2010, W.O.K. LTD Partner


teach_03

IED Master Food Design, Academic Year 2006 – 2007, Rustichelli & Mangione LTD Partner


teach_04

IED Master Food Design, Academic Year 2008 – 2009, Findus LTD Partner


teach_05

IED Master Food Design, Academic Year 2009 – 2010, Bonduelle LTD Partner


teach_06

IED Master Food Design, Academic Year 2006 – 2007, Montosco LTD Partner


teach_07

IED Master Food Design, Academic Year 2006 – 2007, Rustichelli & Mangione LTD Partner


teach_08

IED – ADI Umbria, Spoleto Design Workshop – Monini spa LTD Partner


teach_09

The Water House Workshop, Festarch 2011 – ADI Umbria, Ely spa LTD partner


teach_10

IED Thesis Academic Year 2012 – 2013, Curcio Editore LTD Partner


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IED Thesis, Academic Year 2011 – 2012 – Museo LTD Partner


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IED Thesis Academic Year 2011 – 2012, Museo LTD Partner


Officina Mediterranea

Officina Mediterranea

Created the trademark for O.M., a new company speicalizing traditional food products from the Meditteranean.
Within this framework other products have been created, such as the brand Testaceum for oil, Moscato Routes for wine, Fructus for sorbet, ‘Riscoperte’ for baked goods.

  • project manager: Aurelio Latella
  • art director: Ferraro – Subioli

Officina Mediterranea

Officina Mediterranea

Developed a promotional portfolio for the various products from Mediterrean Officina.
Designed the jars for Fructus, the sorbet of Rome.

  • project manager: Aurelio Latella
  • art director: Ferraro – Subioli

Monini Olives PDO (protected designation of origin)

Monini Olive d.o.p., Aperitiny, Lemoniny

Designed the graphics for a new line of products for Monini Olives: olives, appetizers, and lemon juice.

  • art director: Ferraro – Subioli

Vinager for Italy market, olive oil for French market

Vinager for Italy market, olive oil for French market

Designed the graphics for a new line of aromatic and apple vinegar products and olive oil for their French market.


Goletta verde

Goletta verde

“Goletta verde” (Green schooner) is undoubtedly the best-known Legambiente campaign and one of their most important ones.
The company Kromosoma has made the trademark ‘Golettaverde’ and has been the consultant for its annual image for several editions.

  • by Studiorandom
  • art director: Pietrosante – Subioli
  • graphic design: Frida Ferraro

Legambiente campaigns

Legambiente campaigns

During the past 20 years Kromosoma has worked extensively with this association.
It has carried out many campaigns and edited many books and magazine as in the following examples.

  • by Studiorandom
  • art director: Pietrosante – Subioli
  • graphic design: Frida Ferraro

Beautiful Clean and Fair

Beautiful Clean and Fair

Visual communication of the exhibition Beautiful Clean and Fair, trademark and page layout panels.

  • art direction : Pietrosante – Subioli
  • graphic designer: Frida Ferraro – Carolina Pinto – Giulia Frattale – Ylenia Borghetti

Posters and conference images for Legambiente

Posters and conference images for Legambiente

Visual communication for their annual membership drive.
Designed the cover for the document of the most recent Legambiente Conference.

  • by Studiorandom
  • art director: Pietrosante – Subioli
  • graphic design: Frida Ferraro

Zoomarine Aisha Kebab and Ice Blu Bar

Zoomarine Aisha Kebab and Ice Blu Bar

Devised the brands and the menu boards for the refreshment bars A.K. and I.B.B. inside the theme park Zoomarine in Rome.

  • project manager: Aurelio Latella
  • art director: Pietrosante – Subioli
  • graphic design: Frida Ferraro

Very-Italian-Food

V.I.F.

V.I.F. a factory producing food, bread and cakes, in which there was a research center in food design.
We have realized many projects in visual communication and packaging, also experimenting with new foods.

  • art direction: Pietrosante-Subioli
  • graphic design: food design lab – Vif
  • photo: Paolo Grana

Alitalia, Cornetto di Sergio

Cornetto di Sergio

Creation, naming and packaging of Cornetto di Sergio, a snack of welcome offered to Alitalia clients on board.

  • art director: Pietrosante – Subioli
  • graphic design: food design lab – Vif

Zoomarine Cafè

Zoomarine Cafè

Devised the brand, table menu and panels for the Zoomarine Cafè within themed business park Zoomarine in Rome.

  • project manager: Aurelio Latella
  • art director: Pietrosante – Subioli
  • graphic design: Frida Ferraro

NTV, Italo Box

NTV, Italo Box

NTV, Italo Box for Italo treno  the second largest operator of high speed in Italy, has decided not to have a dining car.
The food comes in a box with easy opening and closing inside high quality products chosen by Eataly.

  • project manager: Aurelio Latella
  • art direction: Pietrosante-Subioli
  • design: Sara Costantini

Zoomarine entrance flyer and Amazonia self-service-restaurant

Zoomarine entrance flyer and Amazonia self-service-restaurant

Created the brand, menu boards and signposts for the self-service restaurant inside the theme park Zoomarine in Rome.

  • project manager: Aurelio Latella
  • art director: Pietrosante – Subioli
  • graphic designer: Frida Ferraro – Reem Azzu

Airest

Airest

Restyling of the brand Airest, a business firm in food and beverage, owner of various formats currently present in the great Railway Stations and Italian Airports.

  • art director: Pietrosante – Subioli

Tfk - Carbony

Tfk – Carbony

Tfk – Carbony is a stroller made with carbon fiber, metal and nylon.

  • art direction: Pietrosante-Subioli
  • with Basilio Esposito

Rustichelli

Rustichelli and Mangione

Rustichelli and Mangione is a dedicated format for high quality baking and sweet.
It was born in the airport of Rome and is now widespread throughout Italy.

  • art direction: Pietrosante-Subioli

Realization of original fonts

Realization of original fonts

Over the last few years, customized fonts have been realised on demand or as self-identiable.

  • by Studiorandom
  • art director: Pietrosante – Subioli
  • graphic design: Frida Ferraro

Iacobucci trolley

Iacobucci trolley

Mobile bar trolley and refrigerated trolley.

  • art direction: Pietrosante-Subioli
  • graphic designer: Frida Ferraro

Wok

W.O.K.

W.O.K. is a format dedicated to oriental cuisine born into the station.
Restyling of all visual communication.

  • art direction: Pietrosante-Subioli
  • designer: Reem Azzu, Lana Zupancinc, Adele Paolucci

East Umbria: Wonderland Inside

East Umbria: Wonderland Inside

Trademark designed for the tourist promotional campaign for the areas of the Umbra and Nerina Valleys, including their gastronomic, natural and cultural resources.
The project included a stand devoted to the event Food in Riga, in Latvia.

  • art director: Ferraro – Subioli

Totem Rai

Totem Rai

Multimedia totem portable and foldable alucobond.
The touch screen interface is designed to be used also by the blind people.

  • by Studiorandom
  • art direction: Pietrosante-Subioli

East Umbria: Wonderland Inside

East Umbria: Wonderland Inside

Informational panel for the Montefalco Sagrantino and the P.D.O. for the Food in Riga event.

  • art director: Ferraro – Subioli

Baio

Baio

Bathroom accessories in leather, steel and glass utterly made in Tuscany in a craftsmanlike working production.

  • art director: Pietrosante – Subioli

Legambiente 2012 Congress

Legambiente 2012 Congress

Construction exhibit completely made out of corrugated cardboard.
Structures are transported stretched and mounted on the exhibition site.

  • art direction: Pietrosante-Subioli
  • designer: Carolina Pinto, Giulia Frattale, Ylenia Borghetti
  • graphic designer: Frida Ferraro

La casa dell’acqua

La casa dell’Acqua

The House of Water.
Visual communication devoted to a workshop about microstructures for the water supply, with the nal mounting of an exhibition of the work at Rocca Paolina in Perugia.
Created the special app H2U which provides the interaction with the Umbrian territory and the mapping of public drinking fountains.

  • art director: Pietrosante – Subioli
  • graphic design: Frida Ferraro

Pod, outdoor rocking

Pod, outdoor rocking

Pod is an outdoor rocking by metal and canvas.

  • art direction: Pietrosante-Subioli

Festarch Perugia 2012

La Via dell’Acqua

Presentation of the work done during the Workshop The Case of Water in a setting made ​​at the Rocca Paolina in Perugia as part of Festarch 2011.

  • concept: GuidoGigli
  • art direction: Pietrosante-Subioli
  • graphic designer: Frida Ferraro

La casa dell’acqua

Link Campus University of Malta

Created their trademark, corporate image, informative brochures and posters for their MBA programmes.

  • by Studiorandom
  • art director: Pietrosante – Subioli
  • graphic design: Frida Ferraro

Mu, bathroom accessories

Mu, bathroom accessories

Mu Series of bathroom accessories made of cast metal and glass.

  • art direction: Pietrosante-Subioli

Aisha Kebab

Aisha Kebab

Format dedicated to the kebab and thought in a feminine key.

  • art direction: Pietrosante-Subioli
  • graphic designer: Frida Ferraro

Siliconia

Siliconia

Siliconia: series of bathroom accessories.


Publications for ENEL

Publications for ENEL S.p.a. (Italian National Electricity Board)

Long-term cooperation with ENEL S.p.a. which have resulted in several internal pubblications and images directed to the mounting of exhibitions and events. A volume dedicated to the research and catalogue for the Piedigrotta Exhibition.

  • art director: Pietrosante – Subioli
  • graphic design: Frida Ferraro

Ice Blu Bar Pallini

Ice Blu Bar Pallini

Format dedicated to beaches and pools.

  • art direction: Pietrosante-Subioli
  • graphic designer: Frida Ferraro

Stendardo Presidenziale

Presidential Standard

Restyling of the Presidential Standard.

  • by in.edit
  • art director: Pietrosante – Subioli
  • graphic design: Roberto Tronchin
  • technical and historical assistance: Michele D’Andrea

Interior furniture

Interior furniture

Interior furniture made of bleached birch with insertion of aluminum parts.

  • by Studiorandom
  • art direction: Pietrosante-Subioli

Zoomarine Café

Zoomarine Café

Is the most important bar café of the marine park Zoomarine Rome.
Has been completely redesigned both internally and externally, also have been designed all the menus with the addition of new foods.

  • art direction: Pietrosante-Subioli
  • graphic designer: Frida Ferraro

Ambient Card

Civil Defence

Publicity Campaign for the prevention of Forest Fires realized through customized phone cards.

  • by Studiorandom
  • art director: Pietrosante – Subioli
  • graphic design: Frida Ferraro – Roberto Tronchin

Mag’ha

Mag’ha

Interior lamp with adjustable light and finishing touches in blown glass and satin steel, made in different colours.

  • by Studiorandom
  • art director: Pietrosante – Subioli

Riga Food exibition

Riga Food

Construction exhibit for the valorization of Umbrian food products.

  • art director: Ferraro – Subioli

Paq

PAQ

Trademark, coordinated image, brochure and website for the promotion of a Quality Public Administration.

  • art director: Ferraro – Subioli

Bathroom accessories

Bathroom accessories

Bathroom accessories made of polypropylene die, mounted on the farm and sold in dedicated stores.

  • by Studiorandom
  • art direction: Pietrosante-Subioli

O’dino exhibit at Two Worlds Spoleto Festival

O’dino

Artists, writers, musicians, interpret key staff, the furniture in the collection of Simon by Dino Gavina.

  • art direction: Pietrosante-Subioli
  • graphic designer: Frida Ferraro

Castelvecchi

Castelvecchi

Restyling of the coordinated image and production of some book covers.

  • by Studiorandom
  • art director: Pietrosante – Subioli
  • graphic design: Frida Ferraro – Roberto Tronchin

Next to Legambiente Store

Next to Legambiente Store

Objects made of polypropylene corrugated products from Next to Legambiente Store.
The stores were designed for the Great Italian Railway Stations.

  • by Studiorandom
  • art direction: Pietrosante-Subioli
  • graphic designer: Frida Ferraro

O’dino exhibit at Two Worlds Spoleto Festival

Milan fiera hotel exibition

Exposition stand with customization of the trolley for the hotels.

  • art direction: Pietrosante-Subioli
  • graphic designer: Frida Ferraro

Mercedez benz

Mercedes benz

Design of promotional gadgets and Calendars.

  • by in.edit
  • art director: Pietrosante – Subioli
  • graphic design: Frida Ferraro – Roberto Tronchin

XFiles

Xfiles

Xfiles: series of polypropylene  folders to archive
Selected Adi Index Award for the 2002 edition of the Compasso d’Oro.

  • art direction: Pietrosante-Subioli

Disegno Tavolo

From the drawing board to the Drawing of the Table

A roundup exhibition of the designer’s project work Paolo Parigi realized at Villa Torlonia at the Museum Casina delle Civette in Rome.

  • concept: GuidoGigli
  • art direction: Pietrosante-Subioli
  • graphic designer: Frida Ferraro

Caritas Italiana

Caritas Italiana

Restyling of the trademark and visual communication for various promotional social campaigns.

  • by Studiorandom
  • art director: Pietrosante – Subioli
  • graphic design: Frida Ferraro-Roberto Tronchin

Arbos Boxes collection

Arbos Boxes collection

Arbos Boxes collection: corrugated recycled  cardboard.

  • art direction: Pietrosante-Subioli

O’dino exhibit at Two Worlds Spoleto Festival

Food Design Story

In the City of Taste – Rome, exhibition dedicated to objects in food design that won the Compasso d’Oro, the famous Italian award has 50 years of history.

  • art direction: Stefano Salvi – Stefania Bedoni
  • allestimento: Pietrosante-Subioli
  • graphic designer: Frida Ferraro

Ares Serono

Ares Serono Symposia

Communication Campaigns, Annual Calendars for the Programming of international Congresses.

  • by Studiorandom
  • project manager: Sergio Rossetti
  • art director: Pietrosante – Subioli – Michele Ray

Nosmoking, Maglio, Infork

Nosmoking, Maglio, Infork

Nosmoking
The ashtray was made ​​with pieces resulting from mechanical parts and tools for pastry.

Maglio
Ashtrays made ​of anodized aluminum and obtained by inserting a plate  between a tube and a steel ball.

Infork
Leather belt with a buckle made from the end of a fork.

  • art direction: Pietrosante-Subioli

Adi@km0.umbria.it

Adi@km0.umbria.it

20 designers interact with an Italian – French chef in Umbria
Exposed to the Two Worlds Spoleto Festival.

  • concept: GuidoGigli
  • art direction: Pietrosante-Subioli
  • designers: Paolo Barichella, Luisa Bocchietto, Benito Bolletta,
    Carlotta Calderazzo, Emiliano Capponi, Stefano Chiocchini, Marco Colasanti,
    Sara Costantini, Gianni Curti, Sauro Di Sante Coaccioli, Gerry De Bastiano,
    Massimiliano Fabiani, Giorgio Flamini, Anastasia Krylova, Karolin Larsson,
    Roberto Marcatti, David Mazzocchi, Mauro Olivieri, Francesco Paretti,
    Francesca Pietrocola, Marco Pietrosante, Monica Pioggia, Riccardo Rosati,
    Benno Simma, Francesco Subioli, Sanda Sudor, Giovanna Talocci, Marta Toni
  • graphic designer: Frida Ferraro
  • realization prototypes: Nicola Boccini

Civita

Civita Consorzio

Campaigns for the cultural and environmental valorization of Trapani County.

  • by Studiorandom
  • art director: Pietrosante – Subioli
  • graphic design: Frida Ferraro-Roberto Tronchin

Lampade autoprodotte

Self-manufactured craft lamps

Small-scale self-manufactured craft lamps molded in metal.

  • art director:Pietrosante – Subioli

Allestimento retailers centro Italia

Staging point of sale in the center of Italy – Omnitel

Furnishing system for mobile phone stores.

  • art direction: Pietrosante-Subioli
  • graphic designer: Frida Ferraro

Paddog

Paddog

The paddle to dog faeces was made the recycled corrugated cardboard and closed occupied the space of a A5 sheet.

  • art direction: Pietrosante-Subioli